National Library Day takes place on Saturday 8th February this year. It’s an opportunity for people to express their love and appreciation for their libraries. There’s lots going on, whether it’s a read-a-thon, author event, poetry master class, amateur dramatic performance, recital, book-swap, treasure hunt or open day. Libraries are doing all they can to celebrate National Libraries Day.
The website has some inspiring advice for libraries.
- Encourage people to use your library and find out about all the services you offer. If you’re a public library, why not run ‘mini taster sessions’ of the services you provide throughout the week?
- If you’re a university or commercial library why not go ‘open access’ for the day and show people what you do? You could even invite the decision makers in your organisation to the library for a personal tour
- Persuade people to ‘come in from the cold’ on National Libraries Day by offering warming drinks and cake/biscuits in your library building. Once they are in you can tell them about all the great services you provide.
- Library Treasures: organise a ‘treasure hunt’ by hiding clues around your library – the first one to solve the final clue wins a prize.
- Give a ‘behind the scenes’ tour of your organisation – show your library users all those areas of the library that you normally keep to yourself.
- Put on a special event that gets people through the door – an author talk, a creative session with an illustrator, a party?
- Run a membership campaign in the week running up to National Libraries Day. Hand out flyers in your local pubs, community and shopping centres. You could even enter everyone who joins that week into a prize draw.
- Anticipate the day by asking users to write on a piece of paper or post-it note why they love their library or librarian and then create a display. If you have old photographs of your library, make a mini exhibition to act as a talking point and provoke nostalgic reminiscences.
- If you’re running an event make sure you contact the local press and invite them along. Think about setting up a photo opportunity.
- Does a local celebrity support your library? Why not get them involved, set up a signing, photo opportunity or talk/reading. Get them to tweet why your library is the best of the rest!
- Contact your local MP and invite them to the library, perhaps they could run their surgery session in the library that week?
If you LOVE your library celebrate it in whatever way you think best!
If you’re short on ideas, here are a few suggestions for library users:
- Make connections. Get in touch with your local library and find out what they are doing for National Libraries Day. If they have nothing planned, why not talk to them about arranging a celebration, party, author event or read-in?
- Share the love! Introduce a colleague, friend or family member to the library that you love, get them to join and show them why it is so great!
- Spread the word. Why not tweet National Libraries Day or use the hashtag #NLD14 ‘I love my library because…’, ‘like’ National Libraries Day on our Facebook page or upload a fun picture of you & your library to Flickr.
- Be creative. Why not make a video, animation or song celebrating libraries, librarians and what they mean to you. Post them on YouTube and watch/comment on other people’s efforts!
- Branch out! If you usually borrow a book, why not access the Internet instead. If you’re always online why not borrow a book? Take a look around and see what other exciting services your library has to offer.
These are all great ideas that I could take inspirations from for a campaign. I would have to ensure it is something that will interest my target audience of 16-24 young adult readers.